Updated April 20th 2004,
Sydney Australia
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Get
a load of this ad! Can you believe the bullshit they came up with???
Incidentally, Monroe died while in surgery from a smoking-related
desease.
SMOKING
AND THE MEDIA
Firstly
I'd like to thank Colm Mooney for his kind comments on our Noticeboard.
Incidentally, we never seem to get many people writing on the board.
It doesn't bite! Give it a go! Actually we're getting over a hundred
unique hits to this site weekly now which is very uplifting and encouraging.
Now, there's nothing like the chilling bite of a nicotine crave. I
gave up smoking last week after 22 years. And, despite all the reasons
to quit this drug, it was really the media that made my decision for
me. And how ironic that is, since the media were possibly the reason
I actually started the ridiculous habit in the first place.
As
I say, it's ironic really. Back in the 50's through to the 80's, cigarette
advertising was rife just about everywhere, but especially television,
the most powerful medium of all. Then there's radio. I remember listening
to Radio Luxemburg in 1976 and an ad. for Marlboro. Directly following
this ad. was another one telling its young audience how UNcool
smoking is. "If you kiss someone who is smoking, you may
as well be kissing an ashtray" rang the words of advice.
Just who was doing the ad. traffic on that station???? Maybe "Spangles"
Chris Cary could shine some light on this. So there I was at the tender
age of 15 wondering if I should first go out and buy a pack of Marlboro,
and then give up because my girlfriend would think I was an ashtray!
Being a teenager is confusing enough without mixed messages from the
popular media.
Anyway,
by the late 80's advertising for smokes was banned on TV in most Western
countries. The "Marboro Man" went from being a hero to a
loser, virtually overnight. Then there were the real-life FILM/TV
icons who found their premature death through the dreaded cigarettes.
Steve McQueen, John Wayne, Yul Brynner amongst others, superstars
who lived in a time when people were not told smoking was bad for
you, but that it was actually cool!
HOW RESPONSIBLE IS THE MEDIA?
If
I didn't start smoking in 1980 I could buy a house with the money
saved. True! I started smoking while working for Southside Radio in
Dun Laoghaire, County Dublin, where I lived. My boss Paul Nicholas,
who happens to be TV mogul Andy
Ruane now, gave me 30 pounds for newsreading for the week. It
was the first earned money I had ever had. I went out, bought 10 Silk
Cut and as much beer as a 17 year old can handle. Ha! Those were the
days!
I sometimes feel that the media had a big say in my introduction to
nicotine. You know, interviewees on chat shows sitting there smoking
a cigarette, TV Ads, singers, that kind of thing. I'm 41 now, and
just realising how bloody stupid the practice of inhaling 4000 dangerous
chemicals into my system (in every cigarette) actually is.
Bette
Davis doing the two things she did best - acting, and smoking! |
As
I've noted in previous "radio home" submissions, acting
icon Bette Davis was a notorious smoker - right up to her death.
She was interviewed on CBS in the early 80's and the TV presenter
said "You're the only person who could possibly get away
with smoking in this studio". Thing is, one can hardly
imagine Bette without a cigarette in her hand! And the presenter
was not game to ask her to put it out! She was a scary broad,
but we all loved her. Well, I did anyway. |
You
see, the media went from promoting smoking (especially through advertising)
to telling us that it is bad for us. No wonder people of my generation
are confused! For some of us, it is too late. If we haven't already
developed life-threatening deseases, we're dead. Bottom line.
In the US people are suing the cigarette companies for their illness.
But should people with chronic illnesses from smoking perhaps be suing
the media? Probably an impossible task, given that the media is made
up of many different organisations. Interesting angle none-the-less,
eh?
In
California in the United States smoking has been banned in pubs/Bars
for some years. In Ireland smoking in pubs is also now illegal. I
imagine it will change the social habits of many people there, but
people will get used to it. Are you in Ireland? Is it affecting you?
Let us know on the noticeboard.
Anyway, back to me (Ha ha!). When I crave a cigarette I just go online
and take a look at some pictures of smokers lungs (classic example
of how the media is now being used to help people get off cigarettes).
I know, pretty harsh stuff, but it works for me. I also belong to
an American
Chatroom where smoking addicts go to vent. (Another example of
this new medium stepping in to help addicts of tobacco) It's a lifesaver,
should you be in a predicament where you need to give up. I just downloaded
a really good ad being aired on US TV for giving up smoking. It's
a dog smoking a cigarette. It's hilarious! Check
it out here - just right click and choose "save target as"
and save it on your hard drive! It's only about 2MB in size, and soooo
worth it! I can't stop watching it!
Anyway,
here I am using a radio website to go on about giving up cigs. There
is nothing worse than a quitter. They bore the shit out of everyone
when they give up - it's a kind of therapy. Not good for everyone
who has to listen! That's why there are online noticeboards (as mentioned
above) so you actually vent your stuff to people who actually care!
In other news, I am preparing a new radio show for Phantom FM in Dublin.
Oz Radio Round-Up Three. It should be ready for airing in two or three
weeks. A lot of work has to be done, but we'll get there in the end.
That's all from me. Now get on that noticeboard and say hi!
Cheers!
The views expressed on this site are not
necessarily those of it's owners. These views are expressly my own.
Read
previous radiohome pages:
ARCHIVE
14: A SUPERSTAR IN YOUR OWN JAIL
ARCHIVE
13: INTERNET RADIO
ARCHIVE
12: OZ MEDIA - YOU HAVE TO BE AUSSIE, EH, MATE!
ARCHIVE
11: REALITY BITES!ARCHIVE
ARCHIVE 10: LETS NOT CRY OVER SPILT MILK - OR SHOULD WE?
ARCHIVE 9: Q10 WHO?
ARCHIVE 8:FREE RADIO CANNOT
DIE. JAMES JOYCE NEVER DID!
ARCHIVE
7: IT'S ALL ABOUT QUALITY MY FRIENDS!
ARCHIVE 6: COMREG CLOSES
PIRATES IN DUBLIN
ARCHIVE
5: MURDOCH: DON'T TOUCH THAT DIAL
ARCHIVE
4: FALLING INTO THE PAST!
ARCHIVE 3:-PETER MADISON
ARCHIVE 2: PRE-SUPERPIRATES
ARCHIVE
1: BROADCASTING TO THE WORLD
Want
to hear the Oz Radio Roundup One? You can listen to it now
by clicking HERE!
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Want
to hear the Oz Radio Roundup Two? You can listen to it now
by clicking HERE!
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